The Smarter Web Company Secures $56M Days After $20M Bitcoin Investment
British tech firm rapidly expands Bitcoin holdings to over 540 BTC amid institutional backing
Fast-Moving Capital Raise Follows Aggressive Crypto Strategy
The Smarter Web Company, a UK-based web design and marketing firm, has secured £41.2 million ($56.6 million) from institutional investors—just two days after spending $20 million to expand its Bitcoin holdings.
The company disclosed on Thursday that it conducted the raise through an accelerated bookbuild, a process that allows companies to quickly secure capital, typically without a public roadshow. The round raised £36.27 million ($49.8 million) through the bookbuild and another £4.97 million ($6.8 million) via a subscription offer.
Shares were priced at £2.90 ($3.98) per share, with the new stock expected to be admitted to trading starting July 1.
The funding round came on the heels of a $20.3 million Bitcoin purchase, adding 196.8 BTC to the company’s treasury at an average price of $103,290 per coin. As of Tuesday, The Smarter Web Company held 543.52 BTC, acquired at an average price of $104,450, with a market value now hovering around $58.2 million.
Source: The Smarter Web Company
The firm has been aggressively adding to its Bitcoin stack throughout June, growing its holdings from 83.24 BTC at the end of May to over 543 BTC—an increase of 460.28 BTC in under 30 days.
Stock Slides Despite Bitcoin Bet and Capital Injection
Despite the crypto buying spree and capital raise, shares of The Smarter Web Company, which trade in the U.S. on the OTCQB market under the ticker TSWCF, slipped 15% on Thursday, closing at $3.56 after reaching an intraday low of $3.19.
Smarter Web Company’s stock fell 15% during Thursday’s session. Source: Google Finance
The stock dropped another 1.8% in after-hours trading, settling at $3.49. Still, the company remains up 274% year-to-date, indicating continued investor interest despite near-term volatility.
Bitcoin Strategy Launched in April
The Smarter Web Company officially launched its Bitcoin treasury strategy in April 2025, but began accepting Bitcoin payments as early as 2023. The aggressive BTC acquisitions in June mark a clear pivot in strategy as the firm positions itself as one of the UK’s most Bitcoin-exposed corporate entities.
The company’s bold move is part of a growing trend among UK-based firms investing in Bitcoin despite regulatory uncertainty in the country.
On Tuesday, Vinanz, a Bitcoin treasury firm listed on the London Stock Exchange, announced it had acquired 37.72 BTC, bringing its total holdings to 58.68 BTC.
In April, London-based investment house Abraxas Capital made headlines with a Bitcoin purchase exceeding $250 million, signaling strong institutional appetite for digital assets.
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