Beyoncé’s new athletic wear collection, a collaboration with Adidas, sold out in South Africa within half a day of its debut.
The Ivy Park collection went on sale last weekend, with costs ranging from R799 for a pair of tights to nearly R4,000 for an asymmetrical coat.
There has been some debate, with some fans requesting more supply and others requesting larger sizes.
The most costly item is an asymmetrical coat, which costs R3,799.
R2,299 was the price of a convertible “track jacket.”
Is Ivy Park available in South Africa?
Beyoncé’s new athletic wear collection, a collaboration with Adidas, sold out in South Africa within half a day of its debut. According to a release, the Ivy Park collection went on sale in South Africa late Friday night, and online stock sold out within hours.
Is Beyoncé still the owner of Ivy Park?
Beyoncé’s Parkwood Entertainment acquired full control of the Ivy Park brand in 2018. For the 2019 and 2020 seasons, Ivy Park collaborated with Adidas.
Who is the designer of Ivy Park?
IVY PARK, CO-FOUNDED BY BEYONCÉ, BLENDS FASHION-LED DESIGN WITH TECHNICAL INNOVATION TO CREATE A NEW KIND OF PERFORMANCE WEAR; MODERN ESSENTIALS FOR ON AND OFF THE FIELD. IVY PARK IS A BRAND FOR ALL.