Who Is An Influencer?
A person who has the authority, expertise, position, or closeness to his or her audience to influence others’ purchasing decisions is known as an influencer.
What Does An Influencer Do?
An influencer is a person who has power over your target audience in your specialty or sector. An influencer helps businesses with “influencer marketing,” a type of advertising that establishes brand authority based on the reputation of another individual.
Is Social Media Influencer Really A Job?
It’s crucial to remember that social media influencers have legitimate careers. This is due to the fact that it offers people a legitimate job. Notably, a “real job” is any activity that entails carrying out certain tasks while being compensated for doing so.
How Many Followers Are Required In South Africa In Order To Be An Influencer?
According to YouTube, an influencer needs at least 1,000 followers, more than 4,000 “legitimate public watch” hours gathered over the previous 12 months, and a linked AdSense account in order to join YPP.
How Can I Instantly Become An Influencer?
It’s impossible to suddenly become influential. You must commit your time, energy, and resources. Additionally, it will take time to identify a niche, develop a brand, attract interested followers, etc.
Is It Worthwhile To Be An Influencer In South Africa?
You can make some decent money as an influencer.Additionally, you may gain some notoriety and admiration from your following.However, it could be challenging to develop your personal brand into a long-lasting, prosperous one if you don’t show sincerity.
How Much Money Do South African Influencers Make?
According to Business Insider South Africa, influencers in South Africa can earn between R500 and R10,000 for each Instagram post. Influencers who are famous may want even more. Marketing firms in South Africa are now aware of the advantages of including influencer marketing in their offerings.
How To Become A Social Media Influencer In South Africa?
Below are steps to Become A Social Media Influencer In South Africa
Step 1: Choose a budget to suit
your lifestyle
Draw up a table with two columns. Fill one side of the column with ‘needs’ – the stuff you can’t live without. For example, rent, food, nutella (obvs).
Fill the other side with your ‘wants’ – the stuff you could live without, but would have in an ideal world. Like beer on tap
Citizens-Of-The-World-Pure-Blonde-TRIBE-influencer-campaign
@citizensoftheworld for Pure Blonde
Why are we doing this? No, we aren’t expanding into finance. You now know the monthly budget you need to survive, which means you can strive to live a life free from the 9-5 grind – all you need is the monthly ‘needs’ budget.
Now it doesn’t seem THAT scary to leave your job and go influence full-time, does it? And if it does, well no-one’s stopping you from starting your own side hustle without the hassle.
Step 2: Define a value for your sponsored posts
If you’ve never earned cash from your social media before, it can be hard to put a value on yourself.
In the TRIBE app, you’ll find ballpark rates—on what we call the ‘rate card’—that you can earn per social post, making it easier to name your price.
Remember not to undercut yourself. You work hard on your content, so stick to your rate and let the brands make the decision from there.
Step 3: How many posts do you need to fund your lifestyle?
Let’s say you have 30k followers on Insta, you’re a brunch enthusiast and need around $4K per month to live. This means you’re in the $400 range per post.
According to our calculations, you only need 10 posts per month to make ends meet. Good lord, that’s only one every 3 days cheers to that!
Step 4: Download the app
You can find us in the Google Play Store or in the Apple App Store.
Download the TRIBE app, create an account and start browsing the many categories we have available – ‘food & drink’, ‘travel’, ‘health & wellness’ etc.
There are plenty of brands looking for killer content, so we don’t recommend branching out into anything that doesn’t feel authentic. Always be mindful that your audience trusts you, so if you get too carried away with sponsored content, they might unfollow.
Step 5: Create and submit your original content!
Get snappin’. There are loads of campaigns in the TRIBE app, so select the products you already use and love.
Maybe there are brands you haven’t trialed yet that you’re happy to purchase and submit content for.
Create content matching the brief’s requirements. Click ‘CREATE POST’, write a caption and upload your pic.
If there’s anything to remember, it’s to be yourself. Apply your own flair and take some risks. Just avoid being like Brand Power.
