TUT National Diploma in Marketing

Title: Unleash Your Marketing Potential with the National Diploma in Marketing

Are you passionate about the world of marketing? Do you dream of creating successful marketing campaigns, understanding consumer behavior, and making a significant impact in the business world? If so, the National Diploma in Marketing might be the perfect path for you. In this blog post, we’ll explore the ins and outs of this exciting qualification, which can pave the way for a dynamic career in the field of marketing.

National Diploma in Marketing Overview

Qualification Code: NDMK95 – NQF Level: 6

Campuses where offered: Pretoria, eMalahleni, and Mbombela campuses

Before we dive into the details, here’s an important notification for new applicants: If you plan to enroll in this qualification for the first time in 2017 or thereafter, please note that the Baccalaureus Technologiae (BTech) program will no longer be available from 2020. Instead, the qualification structure is aligning with the newly-implemented Higher Education Qualification Sub-Framework. Make sure to check the university’s website for any new qualifications that may not be listed in this Prospectus.

Admission Requirements and Selection Criteria

The National Diploma in Marketing offers several paths for applicants based on their qualifications:

For Applicants with a Senior Certificate Before 2008:

• Admission requirement: A Senior Certificate or equivalent qualification (exceptions for applicants with a post-matric qualification).
• Recommended subjects: Accounting, Business Economics, Economics, and Mathematics.
• Selection criteria: Prospective students are assessed based on academic merit.

For Applicants with a National Senior Certificate in or After 2008:

• Admission requirement: A National Senior Certificate with a bachelor’s degree or a diploma endorsement, or an equivalent qualification.
• Recommended subjects: None.
• Selection criteria: Applicants must have an Admission Point Score (APS) of at least 24, with a score of 20 required for the National Diploma (Extended Curriculum).

For Applicants with a National Certificate (Vocational):

• Admission requirement: A National Certificate (Vocational) with specific subject requirements.
• Selection criteria: Applicants must have an Admission Point Score (APS) of at least 27.

The minimum duration of the National Diploma in Marketing is three years, presented in day classes, with intake for the qualification available in January only.

Curriculum Highlights

The National Diploma in Marketing curriculum is designed to equip you with the skills and knowledge needed to excel in the world of marketing. Here’s a glimpse of the subjects you’ll encounter during your studies:

First Year Subjects:

• Business Management I
• English (A level)
• Marketing I
• Personal Selling I
• End-User Computing IA
• End-User Computing IB

Second Year Subjects:

• Accounting for Marketers I
• Consumer Behaviour I
• Law for Marketers I
• Marketing II
• Quantitative Techniques I

Third Year Subjects:

• Advertising and Sales Promotion I
• Marketing III
• Marketing Research III
• Sales Management III

Subject/Module Information

Please note that the syllabus content is subject to change to keep pace with industry developments. Detailed syllabi can be found in the department or study guide specific to each subject/module.

The National Diploma in Marketing covers a wide range of topics, including marketing strategies, consumer behavior, advertising, sales management, and more. Whether you’re interested in creating compelling marketing campaigns or delving into the intricacies of market research, this qualification provides a solid foundation for a successful marketing career.

Conclusion

The National Diploma in Marketing is your gateway to a vibrant and dynamic field where creativity meets strategy. If you have a passion for marketing and aspire to make your mark in the business world, this qualification can help you achieve your goals. With the right knowledge and skills, you’ll be well-prepared to navigate the ever-evolving landscape of marketing and contribute to the success of businesses and brands.

Take the first step toward an exciting marketing career by enrolling in the National Diploma in Marketing. Embrace the opportunities, embrace the challenges, and embark on a journey of growth and innovation in the world of marketing. Your marketing adventure begins here!